We’re excited to share an article we wrote for FactoryoftheFuture.org, What’s the First Impression of Your Manufacturing Brand? https://factoryofthefuture.org/topic_areas/whats-the-first-impression-of-your-manufacturing-brand/ It’s a helpful article about improving the perception of your manufacturing company or any brand.
As the saying goes, you only have one chance to make a first impression. With that in mind, what type of first impression does your manufacturing brand make?
Buyers quickly judge manufacturers based on the first things they see (namely, your branding). These judgements can either help or hurt your business, depending on the quality of your marketing. The first impression people gather of your branding influences how they will perceive your company moving forward. Does this first impression match up with actual quality, size, personality and professionalism of your manufacturing company? Or does your branding look like your company is stuck in the 20th century (or earlier)? This article and quiz will further educate manufacturers and shed some light on how their brands are actually being perceived versus how they want to be perceived or should be perceived.
https://factoryofthefuture.org/topic_areas/whats-the-first-impression-of-your-manufacturing-brand/
Agree? What do you think?
